Privacy Policy

1. Introduction

Webnity Digital Pty Ltd (ABN 55 692 115 432) ("we", "us", or "our") is committed to protecting the privacy of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage our services (Web Design, SEO, Google Ads, eCommerce, and Digital Strategy), in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APP).

2. Information We Collect

We collect and hold personal information that is reasonably necessary for, or directly related to, our business functions and activities.

Personal Information

This includes information you provide directly to us:

• Name and job title;
• Contact information including email address and phone number;
• Business details (Business name, ABN, website URL);
• Billing and financial information for service processing.

Technical Data

When you visit our website, we may collect technical data such as:

• IP address and browser type;
• Device information and operating system;
• Usage data (pages visited, time spent on site, referring URLs) via cookies and tracking technologies.

3. How We Collect Information

We collect information in several ways:

• Directly: Through contact forms, service agreements, email correspondence, and phone consultations.
• Automated Technologies: Via cookies, server logs, and similar technologies as you navigate our site.
• Third Parties: From business partners or publicly available sources where permitted by law.

4. How We Use Your Information

We use your personal information to:

• Provide and deliver the digital services you have requested;
• Communicate with you regarding project updates and support;
• Process payments and manage financial records;
• Improve our website performance and user experience;
• Comply with legal and regulatory obligations in Australia.

5. Cookies & Tracking Technologies

Our website uses cookies to enhance functionality and analyse traffic.

• Google Analytics: We use Google Analytics to understand how visitors interact with our site. This data is aggregated and does not identify individual visitors.
• Meta/Facebook Pixel: We may use the Meta Pixel to measure the effectiveness of our advertising and provide personalised ads to Australian businesses.

You can adjust your browser settings to refuse cookies, though some parts of our site may not function correctly as a result.

6. Third-Party Services

In providing our services, we may share specific information with trusted third-party providers:

• Hosting Providers: We utilise premium Australian hosting infrastructure (such as VentraIP, SiteHost Australia, or Servers Australia) to ensure data sovereignty and performance.
• Marketing & CRM: We use tools like Brevo (formerly Sendinblue), Mailchimp, or HubSpot to manage communications.
• Payment Processors: Online payments are securely processed via Stripe.

7. Data Storage & Security

We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access. Your data is stored on secure servers with encrypted access controls. While we strive to protect your info, no transmission over the internet is 100% secure.

8. Disclosure of Personal Information

We do not sell, rent, or trade your personal information. We only disclose your info to:

• Our employees and contractors required to deliver your services;
• Professional advisers (auditors, lawyers, insurers);
• Government or regulatory bodies if required by Australian law.

9. Access & Correction Rights

Under the Australian Privacy Principles, you have the right to access the personal information we hold about you and request corrections if the data is inaccurate, out-of-date, or incomplete. To make such a request, please contact our Privacy Officer using the details below.

10. Marketing Communications

If you have subscribed to our newsletter or provided consent, we may send you marketing materials. You can opt-out at any time by clicking the "unsubscribe" link in our emails or by contacting us directly. We comply with the Spam Act 2003 (Cth).

11. International Data Transfers

While we prioritise Australian-based service providers, some third-party tools (like Google or Meta) may store data on servers located outside of Australia. We ensure these providers have robust privacy protections in place.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. The "Last updated" date at the top of this page will reflect the most recent revision.

13. Contact Information

If you have any questions, concerns, or complaints about our privacy practices, please contact us at:

Privacy Officer Webnity Digital Pty Ltd
Email: privacy@webnitydigital.com.au
Adelaide, South Australia